
Social Commerce in 2025
In 2025, social media doubles as a sales platform. Leveraging shoppable posts and in-app purchases allows brands to engage and convert users, shortening the customer journey for faster, seamless purchases.

Integrating AI Into Content
AI continues to transform content creation in 2025. Brands can leverage AI for personalised, high-quality content, saving time while boosting engagement. Starting small with AI tools ensures smooth integration and better outcomes.

Short-Form Video Should Be Your Top Focus
Short-form video remains essential in 2025. With higher engagement rates and strong ROI, brands should prioritise short videos across platforms like TikTok and Reels to maximise audience impact and brand reach.

Enhancing Ultimate Stay’s Listings
Using 360° virtual tours and high-quality photography, Forever Callie Media elevates Ultimate Stay’s listings, offering immersive, at-home property exploration. Our partnerships with Insta360 and Kuula ensure engaging, seamless experiences for modern property browsing.

No10 Museum Street Photoshoot
Capturing No10 Museum Street’s charm, Forever Callie Media crafted engaging food, drink, and atmosphere shots for this Colchester café. Our fun, creative content drives their social media, showcasing Essex’s café scene beautifully.

Why We Love Product Photography
Product photography is one of our favorites because it lets us get creative with unique props and lighting, showcasing products beautifully. It’s essential for brands to highlight key details and attract customers.

Let’s Talk About Cameras for a Second
The Canon EOS R is our go-to camera for capturing high-quality photos and videos. Affordable, versatile, and equipped with excellent autofocus and Canon’s renowned lenses, it’s perfect for professional-grade content creation.

Interview Shoot with Neurodiverse Sport Founders
We captured inspiring interviews with Neurodiverse Sport’s founders, Caragh McMurtry, Mikey Mottram, Leah Godfrey, and Melanie Wincott, using Canon EOS R cameras and professional lighting to highlight their athlete journeys and neurodiverse stories.

The Importance of Audio
Audio is crucial in video production. We focus on in-camera audio, external recording, sound design, and backing tracks, using Rode mics to ensure clear, professional sound for all our projects.

Creative Photoshoot for Kendon Packaging
For Kendon Packaging, we photographed various foods wrapped in branded greaseproof paper, creating visually engaging images with brownies, sandwiches, and focaccia to attract attention at their upcoming fish and chip expo.

Transforming Skin Revolution
Forever Callie Media provided Skin Revolution with photos, treatment videos, and website management, enhancing their online presence. We now serve as their one-stop platform for content creation and digital marketing.

The Insta360 X4
The Insta360 X4 is our top camera for 2024, delivering stunning 8K 360° video, superior stabilisation, and waterproof versatility. Perfect for diverse projects like virtual tours, racing, and underwater shoots.

Sponsoring Jessica Fitch-Hall
Forever Callie Media sponsored British karting driver Jessica Fitch-Hall in 2024, creating her driver logo, filming races, and providing promotional support. She finished 9th in TKM Extreme and earned a Le Mans drive.

Capturing Neurodiverse Sport’s Workshop at Blackburn Rovers
We captured photos and video for Neurodiverse Sport’s workshop at Blackburn Rovers, including feedback interviews and B-roll. The footage supports their rebranding, new website, and social media, promoting future workshops effectively.

Photographing Windle LAB’s Haircare Regimes
Forever Callie Media photographed Windle LAB's Holiday and Recovery haircare regimes, using a branded aesthetic with styled props. The cohesive images elevated their luxury presentation for the website.

Abigail’s Lifestyle Christmas Range
We photographed Abigail’s Lifestyle’s Christmas collection, featuring candles and diffusers, using a minimalist setup. Festive elements like decorative Christmas trees added charm, and consistent lighting ensured the images were perfect for their website and social media.